Big Data

5 Ways ‘Big Data’ Is Changing the World

Image credit: Shutterstock Computers are leaner, meaner and cheaper than ever before. With computing power no longer at a premium, […]

Why Big Data Is Your Key to Beefing Up Customer Engagement

The buzz surrounding big data continues to circulate the industry, as do questions about how it can help businesses achieve their […]

Don’t Let Data Paralysis Stand Between You and Your Customers

Back when there were a handful of channels, interactions between customers and brands were relatively simple. Today, by contrast, more […]

Are You Ready for a Chief Data Officer?

By now, everyone knows that there is huge potential in data. From reducing costs by improving quality, to enriching existing […]

Data is Worthless if You Don’t Communicate It

There is a pressing need for more businesspeople who can think quantitatively and make decisions based on data and analysis, […]

Does Bigger Data Lead to Better Decisions?

Many scholars, from decision scientists to organizational theorists, have addressed this question from different perspectives, and the answer, as for […]

Four Big Data Trends That Change Everything

Over the past few weeks I’ve heard many recipes for what will drive business success and yet firms large and […]

Small Business Should Pay Attention to Big Data

Big data is big news. Everyday a wealth of digital information is generated by people around the world through emails, […]

What’s Driving Financial Services? Think Big Data

Plenty of companies are still eyeing big data curiously, but not financial services firms. A whopping 71 percent of the […]

Big Data Trends Then and Now

There’s a lot going on in Big Data. To capture the state of this rapidly evolving tech sector. Source: […]